After 20 years Apple announces the end of the iPod; “forever”

  • This announcement has already been reflected worldwide, with notices even on Apple’s web pages.

  • Apple’s global vice president of marketing, Greg Joswiak, explained that for Apple, killing the iPod isn’t killing its soul.

  • Currently there are many products of the brand that have Apple Music, the main experience provided by the iPod.

An icon for technology has died today. Through an Apple statement announced that the iPod, its popular music player that shocked the industry and was still alive for twenty years, has come to an end.

According to data from Statista, it details that in the first quarter of 2009, iPod revenues represented almost 29 percent of the company’s revenues, where for the fourth quarter of 2014, this participation it dropped to less than one percent, generating just US$410 million in revenue.

Likewise, the platform of statisticians points out that at the beginning of 2015, Apple no longer reported income from the decline in iPod sales separately. Instead, iPod sales were included within the ‘Wearables, Home and Accessories’ segment.a category that includes, and is dominated by, sales of Apple Watch, Beats products, Apple TV, Beats Electronics, and Apple-branded and third-party products.

Apple discontinues the latest iPod

Through a statement, the technology company informed its users that it will stop manufacturing the last of these devices. as is the iPod touch, which is the one that was officially on salefor which he added that both will cease to be sold forever once stocks run out.

This change has already been reflected globally, with notices even on Apple’s web pages.

Before this announcement, the global vice president of marketing at Apple Greg Joswiak, explained that for Apple killing the iPod is not killing its soul, since currently that soul has spread in the form of music players in its product themes such as: Macs, iPhones, iPads, Apple TVs and HomePod minis, where users can enjoy the iPod experience such as Apple Music.

“The spirit of the iPod lives on,” said Greg Joswiak.

With this announcement, many users took to social networks to say goodbye to this icon of technology and the device that we all wanted to have. Well, it is indisputable that Apple dominates the narrative in the world, and part of those adventures began with the first iPod that marked its name in millions of generations with its slogan: “1,000 songs in your pocket”revolutionizing the world with that format.

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