EA: "Singleplayer games are very, very important to us"

It was in a quarterly meeting with investors that CEO Andrew Wilson talked about the importance of single-player games. In a vague corporate lingo with words like “vectors, portfolios, core but above all fulfillment and motivations”, he went into how important it is for EA to continue investing in single-player games. Here is a summary of Wilson’s presentation:

“The way we think about this is really less about which game, and more about which motivations these games fulfill. So we know that our players, they have these core motivations; inspiration, escape, social connection, competition, self-improvement, creation ; these things that bring us together as players of games and the creation of worlds and the building of characters. And the telling of stories is really important in the fulfillment of some of those motivations.”

As we think about single-player games, we think it’s a really, really important part of the overall portfolio that we deliver in fulfillment of those core motivations.”

More important than the live service titles, which today account for over 70% of the company’s revenue, however, it is not, and CFO Chris Suh jumped into the conversation to reassure investors that EA will not replace any part of its highly lucrative live service -business towards more single player games.

What will be EA’s way forward is therefore somewhat unclear. The developer who a number of years ago proclaimed the single player dead seems to have swung on the issue after all, but not so much that you don’t go where the big money is. Thus, we can probably expect that multiplayer and live service will continue to be the highest priority, but that singleplayer is also included in the future plan, when it suits

Here can you take part in the entire meeting in transcribed format.

EA: "Singleplayer games are very, very important to us"

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