Renault finds colors, the Megane E-Tech saved it

It’s been a few months now since Renault’s electric car fleet welcomed a newcomer: the Megane E-Tech. A new 100% electric model which embodies the first stage of the manufacturer’s Renaulution project, and which is displayed in passing with a look far removed from that… of a Megane. Indeed, many people describe the vehicle as “small SUV“, before seeing the Megane logo on the back. Incidentally, this summer we were able to spend a week at the wheel of this new electric star, and our full test can be found at this address.

The new electric star, it’s her!

Last July, this new Megane E-Tech was displayed as the best-selling electric car in France, ahead of the Peugeot e-208, after being marketed in concessions in May. A success that continued this summer, since according to Avere-France, in August, no less than 19,920 electrified vehicles were put into circulation in France, including 13,121 100% electric models.

© Lemon squeezer

On the side of Renault, we can bend our chests, since the Renault Megane E-Tech prances at the top of sales, with a total of 1,521 vehicles sold. The French is a short head ahead of another star of the electric market, namely the small Fiat 500 e, which shows an increase of 163% compared to last year. In total, the Renault Megane E-Tech would total 6,257 sales at the end of August. A great success for this Megane E-Tech, a top-of-the-range model, and a real bet for Renault to seek out more affluent customers, while competing with German models.

According to Clément Molizon, CEO of Avere-France: “electric mobility nevertheless continues to grow, with an increase in registrations of 9.8% compared to August 2021 (and even + 211% vs 2019). In 2022, electric will represent double the volumes of plug-in hybrids.“Excellent news for the Renault group, which posted a very complicated second quarter between the component crisis and the war in Ukraine. Sales that restore color to the brand, thus real prospects for the future.

Recall that on the Renault side, we recently formalized the internal practice of retrofitting. This will pass with the start-up Phoenix Mobility, and will allow the development and commercial exploitation of a retrofit kit, unprecedented in France on the LCV market, the objective of which is to convert the brand’s commercial vehicles into electric vehicles.

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