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Spotify makes an alliance with BeReal to beat YouTube, however, this union is currently available in Mexico, Canada, the United States, Brazil and Australia.
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On Wednesday the music platform in streaming Spotify had a global outage and left several users without service, for which they apologized and re-established it.
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According to Spotify statistics, Featherweight is in the Top 3 on the platform.
Frontera Group and Bad Bunny They recently released a song called “Un x 100to” with which they began to be successful and with which they broke a record on the platform Spotify Mexico surpassing the number of reproductions that Shakira and Featherweight had.
“Un x 100to” registered 4 million 895 thousand reproductions in just one day, according to data provided by the platform streaming, With this number of interactions, regional Mexican music took a new step, however, these data only occurred in Mexico. Worldwide, the song by Bad Bunny and Grupo Frontera has not yet been as successful as in Aztec land, for now the single that continues to go around the world is Shakira’s with Bzrp.
Spotify has also announced that globally, “Un x 100to” became the most listened to song, surpassing Featherweight’s song ‘Ella Baila Sola’, which this Sunday became number #1 on the top 50. YouTube, Spotify’s direct competition, also reported that “Un x 100to” by Grupo Frontera and Bad Bunny had very good numbers of views since its release.
Spotify recently made an alliance with BeReal to defeat YouTube, but this union is only available for Mexico, the United States, Brazil, Canada and Australia, however, the music app does not rule out the possibility of expanding its market.
What is BeReal and how was the alliance with Spotify?
BeReal is a French social networking application that was launched in 2020 and its operation is responsible for publishing one photo per day, which must be taken by the front or rear camera of the cell phone. Its purpose is that with just one image, users can see how they look at the moment and discover their feelings through the captures taken by their mobile devices.
The alliance they recently made with Spotify was agreed in February 2023 where both applications merged to give their users a new tool with which they can listen to music and take a photo at the same time, something that greatly impressed their followers.
What song would you like your crush to dedicate to you? ??
— Spotify Mexico (@SpotifyMexico) April 19, 2023
Before, in order to take a photo if you were listening to music at the moment, you had to stop the song to be able to capture the moment you wanted with your front or rear camera.
So far, BeReal has around 50 million downloads on different iOS and Android mobile devices, while Spotify has 406 million monthly actives worldwide, adding 18% in 2023, according to data provided by it. application.
What are the costs of the Spotify plans?
On Spotify you will find various plans to enjoy millions of songs, the most accessible cost is 115 pesos for the individual plan, while the highest is 179 pesos. It should be noted that if you are a university student, this can cost you 57 pesos as long as you register your current credential from the institution where you study.
