The thirteen It is one of the strongest channels on Argentine television, although for some years the medium has not been able to surpass Telefe in ratings. Not even the new season of “El Hotel de los Famosos” had an impact on the numbers, despite having been the most watched premiere of 2022 in said medium.
One of the strongest blows he went through The thirteen It was the premiere of “Big Brother” on Telefe, since said reality has obtained more than 20 rating points on the screen. However, Adrián Suar’s channel seems to have a new strategy to cope with the bitter moment that the channel is going through.
Notably The thirteen is in the eye of the storm due to a terrible scandal that was leaked in the new season of “El Hotel de loa Famosos”. The information had been in rumors for some time, although it was Ángel de Brito who aired on “LAM” the criminal complaint filed by Flor Moyano against Juan Martino for six types of abuses committed against him during his stay in Cañuelas. This scandalous news was also discussed on Nico Magaldi’s “Epa” program.
Although neither the production company BoxFish nor the middle of the sun They have made a special statement about what happened, The truth is that it is already speculated that Adrián Suar put the heavy artillery in motion and his strategy to increase the numbers of the channel would be in the premiere of a soap opera “Buenos Chicos”, which would air after “ATAV 2”.
“scoop. The pre-production of Polka’s new fiction, which will arrive at El Trece after #ATAV2: ‘Buenos chicos’, accelerates and warms up its engines. It will be a teen novel, with a young cast“, reported the ‘Rating Lucca’ account on Instagram.
Changes in The Thirteen
It should be noted that it would not be the first attempt to The thirteen for increasing the rating, since at the beginning of 2022 it added new programs, apart from “El Hotel de los Famosos”, in order to recover its programming.
The most commented entry was that of Alex Caniggia as host of “Los desconocidos de Siempre” in the afternoon slot, although he also bet on Turkish soap operas with “Amor de Madre” and “Mi Hogar, Mi Destino”, whose protagonist to Demet Özdemir.