She is 26 years old and has had the Instagram account @Jemenbatsleclito for four years, which says a lot about her personality and her convictions. With his shaved head, his stature and his carrying voice, Camille Aumont Carnel imposes. Despite her 687,000 Instagram subscribers, this young French activist prefers to present herself as an influential opinion leader rather than an influencer. As proof, you won’t find any selfies on her account, but rather preventive messages posted in the form of often raw punchlines aimed at breaking the taboos of female intimacy.
It is therefore no coincidence that the Etam brand has chosen to collaborate – for the second time – with this young activist in order to embody its new models of menstrual lingerie. Washable, reusable and absorbent panties, initially launched two years ago and completed this season with new models in recycled microfibers, lace and cotton. Available in a myriad of colors and/or prints, these underwear available in four period flows and in six sizes are a small revolution both for women and for ecology.
The opportunity for this outspoken young woman to evoke the taboo of menstruation, but also to talk about the representation of women’s bodies in lingerie, or even female sexuality.
You built a community of 687,000 followers on Instagram talking cash about sex and today you’re promoting panties
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