Global smartwatch market grew 12 percent

  • Apple generated revenue of approximately 9 billion euros in 2022 from the sale of smart watches.

  • It is expected that smartwatches generate revenues of 53 thousand 600 million dollars by 2025.

  • Apple leads the global smartwatch market with more than 50 percent market share.

The clocks smart They have revolutionized the way people interact with technology, having practically become an integral part of many people’s daily lives, and their popularity shows no signs of diminishing in the near future. According to a recent report, the global smartwatch market grew by 12 percent in the last year, which shows that the demand for these devices continues to increase.

The success of this accessory is due in large part to the growing demand for these devices by consumers. consumers. Likewise, the popularity is also due in large part to its ability to perform various functions and its portability, as many smart watches are compatible with a wide range of applications and operating systems, which makes them very versatile, this is a product that causes It is mainly of interest to people who exercise since you can have control and monitoring of calories burned, heartbeat and even hours of sleep.

Smartwatches are one of the most popular wearable device categories globally and according to Statista, revenue of $53.6 billion is expected to be generated by 2025with shipments of more than a quarter of a billion units in the same year.

Global smartwatch market grew 12 percent

Obviously there is strong competition in the smartwatch market with brands like; Apple, Samsung, Huawei, Garmin and Fitbit.

Although without a doubt, Manzana is the leading brand in the growing industry of clocks smartpositioned as the number 1 provider, with more than 50 percent market share.

Fitbita longtime leader in the handheld industry in terms of unit shipments, lost its top position to Manzana in 2017 and was acquired by Google in 2021. Since then, Apple has been the industry leader in the wearables segment, with nearly €9 billion in revenue coming from this sector as of early 2022. The industry is also Looking forward to new wearable device releases from Samsung in the coming years as the company is one of the largest holders of wearable device patents. Another prominent player in the smartwatch market that targets budget-conscious consumers is Xiaomi.

In accordance with Counterpoint, the global smartwatch market saw growth of 12 percent year-on-year in 2022, driven primarily by the first three quarters. However, the distribution of these devices dropped by 2 percent in the fourth quarter of 2022.

In the first quarter of 2022, the global market for smartwatches it grew 13 percent, with a demand characterized by the polarization of prices. Sales in the mid-range declined, while the clocks smart that cost more than 400 euros and less than 100 euros increased their sales by 129 percent and 34 percent, respectively.

Obviously, the consumers are interested in having access to advanced features in their clockssuch as fitness tracking, health monitoring, notifications, and connectivity features. In addition, the fact that the market is constantly growing also indicates that there is healthy competition between the companies that produce clocks smart, which in turn encourages innovation and improvement of the quality of these devices. Overall, this is a positive sign that technology wearable it is gaining acceptance and becoming an increasingly important part of people’s daily lives.

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