The “Messi effect” is being felt more and more in the United States. With the arrival of Argentine Lionel Messi at Inter Miami in Major League Soccer, being the benchmark in a team that also includes the Spanish Sergio Busquets and Jordi Alba, American soccer has felt the immediate impact of the feelings that the Argentine star generates.
Although Leo has already led Miami to the quarterfinals of the Leagues Cup, success is also being felt off the field, Jorge Mas, owner of Inter Miami, knows that well. In his account on the social network X (formerly Twitter), Mas confirmed that the figures for Apple TV have doubled since Messi joined the MLS.
“The Messi effect is real! MLS Season Pass subscribers on Apple TV have doubled since Messi joined Inter Miami CF. And viewership for Spanish-language MLS Season Pass broadcasts on AppleTV has exceeded more than 50% for Messi matches and continues to grow. Incredible for all the fans worldwide! ”, Wrote the owner of Inter Miami in his account in what was the bird’s social network.
Messi, the new captain of Inter Miami, registers seven goals and one assist in the four games he has played with the pink house. Since his arrival in MLS, the fans have gone crazy and even 700,000 shirts of the Argentine star were sold and the club’s official website was collapsed for 12 hours in the first two days after the official announcement.
The price of the jackets starts at $125 dollars for the official replica, while the gentlemen’s rose costs between $160 and $195 dollars in its original model.
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