news current Academy
Hamburg (ots)
Convincing and successful PR on TikTok is always a new challenge, even for seasoned communication professionals. The aim is to capture the mood, language and “vibes” of this booming channel and adapt them precisely for your own messages. At the same time, the structure and features of TikTok are evolving at a rapid pace. This webinar shows how companies, brands and organizations can act on TikTok in an attractive, professional and target group-oriented manner.
Date: Thursday, March 16, 9:30 a.m. – 11:00 a.m
How companies, brands and organizations act on TikTok in an attractive, professional and target group-oriented manner
The communicative potential of TikTok, the social media channel currently showing the greatest growth in users, is great. This makes it all the more important to know what shapes Generation Z, which is the majority of them, and what the resulting demands are for communication and the messages of companies and brands. Niklas Fischer shares his experiences as a social media and TikTok professional and gives practical tips. It provides an overview of the latest functions and features – and how to use them effectively.
Program:
- Goals of active communication on TikTok
- Characteristics and requirements of Gen Z
- Bringing creativity and content together effectively
- The PR-relevant platform-specific features and functions
- Develop channel strategies
- Build and expand communities
- Best practice: inspire followers and fans
- Everything you always wanted to know about TikTok: Q&A
The webinar is aimed at PR managers, marketing pros and communicators who want to ensure the professional appearance of their company, organization or brand on TikTok. For profitable participation, it is advisable to have your own TikTok profile from a professional context.
Speaker:
Niklas Fischer studied communication management at the Hanover University of Applied Sciences with a master’s degree. During his studies, he oversaw various social media projects for companies and associations for many years and worked as a consultant in communications agencies in Hanover and Berlin. He currently works as a social media manager at Amazon Music. In 2022/2023 Niklas is a member of #30u30, the young people’s initiative for talented climbers in the communications industry.
Key data for the online seminar TikTok: Pro tips for content, communities & creativity
- Date: Thursday, March 16, 9:30 a.m. – 11:00 a.m
- Participation fee: 105 euros plus VAT. / 124.95 euros incl. VAT
- Minimum number of participants: 10
- Cancellation: possible free of charge up to one week before the event
- This webinar will be conducted on “zoom”.
Here it goes for registration.
More information about news current Academy
Press contact:
Marcus Heumann, Head of the news aktuell Academy
[email protected]
Telephone: +49 40 / 4113 32845
Original content from: news aktuell Academy, transmitted by news aktuell
