The makeup trends They remained in two opposite currents during the last seasons: the naturalness wave pure fantasy. There is no middle ground and, from what can be seen already from 2023, it seems that this duality it will continue to dominate the coloring of the face throughout the year.
However, the effect no makeup Its scope of action is gradually reduced until it is practically limited to the skin, while for eyes and lips, the powerful tones and combinations of textures return with great force. Because why choose when we can have it all?
This summer, this duality of make-up echoes in the different tourist spots. Experts say that it will be a constant throughout 2023.
As confirmed in dialogue with the magazine Vogue Maria Nebrera, professional makeup artist and Rising Star of NYX Professional Makeup, “We are experiencing a period of renewal towards color and ornamentation in makeup, what is coming is very versatile and bold. The focus will be very divided and balanced, but what will not be missing is color and brightness”.
Still, with the rapidity with which social trends move, especially within the maelstrom of TikTok, there is still room for surprise. As pointed out by the makeup artist Cristina Lobato“in 2023 it is likely that unexpected new trends will break out thanks to social networks, where professionals and influencers they unceasingly exude creativity, so a new trend can emerge at any time without anyone having predicted it”. However, there are certain general lines that already mark the way for the next season.
Six makeup trends that will succeed in 2023:
1. Translucent effect
We continue in the same line as last seasons, betting on a very natural face, almost translucent, with trends such as glass skin, the dolphin skin wave glazed donut skin. “In the skins we will continue looking for naturalness and transparency. Less is more will continue to be a must”, added the NYX Cosmetics makeup artist.
For that, it is also key, in addition to makeup, a good care routine With which to achieve healthy skin, “the finishes will be lighter, watery, transparent and natural, to highlight the care of it,” he said. In fact, several recent releases are already betting on hybrids between makeup and facial care.
2. Say goodbye to powdery textures
The success of the new make-up formats for products such as blush, highlighter, or bronzer continues to grow, as confirmed by Nebrera. “If we are looking for naturalness, transparency and lightness on the skin, it is easier to find them in textures cream, liquid or gel”, he stated about his popularity.
3. Enhance the eyelashes
After a season in which the eyebrows had stolen the prominence from the eyelashes, the latter are back with force for 2023. “We have returned to more is more, but I would bet heavily on the eyelashes,” said Nebrera.
In fact, according to the NYX Cosmetics makeup artist, this will be the year in which we will finally dare with mascara. in all kinds of colors. Regarding how to make them up, Lobato believes that they will be worn above all “with good length, but little volume.” That is, instead of the fan effect or thicker lashes, a more natural and defined finish will prevail.
4. Shadows glitter vs. “hangover effect”
As far as eye shadows are concerned, there are two opposite tendencies. For those who want a look glamorthe “metallic and iridescent shadows”, according to Nebreda. In contrast, a trend prevails that we could describe as the “hangover effect”, a bit punk, which is committed to “smoked with unstructured eyeliners, even a more extreme look with a smudged look finish. This trend arises from the need to put an end to the feeling of slavery that implies sticking to the rules of what beauty is supposed to mean”, explained Lobato.
5. Glazed lips
Both makeup artists confirm that the lipgloss will continue to be one of the essential makeup products for the lips, following the trend y2k. Specifically, Lobato points out that “facing spring, it will be difficult for us not to surrender to the new trend of frosted effect lipsI’m sure the lip gloss will be an essential in our toiletry bag”.
In contrast to the two previous trends, a more 90s point comes to the rescue for those who are not big fans of color or gloss. “The eyeliner has come to stay for the next season, accompanied by matte lipsticks that create a powdery effect: brown, maroon and the classic red will be the colors chosen”, explained Lobato.
In addition, while the cold months continue, Nebrera also predicts the arrival of more atypical colors, “from purple to petrol blue”.
Photos: Instagram
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