The FIFA series is undoubtedly one of the biggest brands in the video game industry. And even without the name of the World Football Association, you seem to be on each other’s sides EA Sports to navigate the world of professional football. Sky News reports that all 20 English Premier League clubs have been informed of a deal between EA and the league. This should be in a dimension of approx 488 million pounds move. According to a club executive, EA would remain the league’s main partner and retain exclusive rights to video games. EA would pay around £80m a year.
New deal, old pattern
Videogameschronicle emphasizes that this is not the first deal of this kind between EA and a football league. EA Sports is the main partner of the Spanish league and will appear in its name from the 2023/24 season, for example.
Logos, graphics and many more things will be branded with an EA Sports logo here. In the Premier League, for example, the referees already wear the publisher’s logo on their shirt. With the premier leagues of English and Spanish football, the company has two of the world’s most important football leagues on board as partners. These deals are probably to be considered separately from what fans will see in the coming EA Sports FC will find.
After all, despite the name change, there shouldn’t be any major changes for fans of the series. We have already reported on this fact in the past. In the long term, on the other hand, the exclusive rights to the Premier League, for example, are very valuable. FIFA, on the other hand, didn’t exactly cover itself in glory late last year thanks to blockchain gaming.
More EA news
In the EA cosmos, the release of the Dead Space remake played a major role. The horror title has also been extensively tested on our website. In addition to the Premier League, EA Sports also has one Formula 1 World Champion secured as a partner for the coming season.
Source: Video game chronicle, Vg247
