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In 2022, the number of social media users now equals more than 58 percent of the world’s total population.
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Facebook continues to be the most used social platform among Internet users of all ages.
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TikTok was one of the spaces that grew the most in relevance during the Covid-19 pandemic.
It is increasingly common to find more social networks on the internet. Given this, Bluesky Social, the network of the co-founder of Twitter, is gaining ground in the App Store and Google.
According to a study carried out by We Are Social and Hootsuite, in 2022, it revealed that there are 4.620 million network users worldwide.
In that sense, he indicated that the number of users of social networks is now equivalent to more than 58 percent of the total population of the world.
And mobile applications are the most powerful tool in the digital world, and just as their users have increased, it is estimated that in 2022 alone, 35 billion apps were downloaded on both Android and iOS devices, according to Sensor Tower data.
Bluesky Social
The social network Bluesky Social, created by the co-founder of Twitter, has registered great interest in the platform, as it ranks in the top 10 social applications in the App Store, very close to other networks such as BeReal, TextNow, Google Meet , Life 360, Discord, Messenger, Telegram, WhatsApp and Facebook.
This success is costing it a bit on Google, where it ranks 133rd in free download social platforms.
Remember that this social network is different and has a greater emphasis on the security and privacy of users, the similarity between this social network and Twitter is an additional element to highlight.
It is a “microblogging” platform, that is to say that the text posts with short messages, the main interaction buttons correspond to actions such as Comment, republish and Like.
Bluesky Social only shows content generated by people who have been followed.
And regarding the financing for the development of the platform, it currently does not have advertising space or investments related to this activity.
But, according to its developers, “this does not imply that this type of content cannot be introduced. In fact, it was stated that in the future they could include an option to “have no advertising”, although it has not yet been established.
It is worth mentioning that the development of this new social network began in 2019 and it was not until the final months of 2022 and the beginning of 2023 that it could be launched as a trial prior to the official announcement of its availability.
Currently, there are many platforms that are emerging, such as Lemon8, an application similar to Instagram that has experienced a spike in downloads in the US market in recent days.
According to the data published by TechCrunch, the application has recently been among the ten most downloaded in the App Store, when never before last Monday the 27th had it been among the two hundred with the most downloads in that country.
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