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jurassicworld: Dominion managed to position itself as one of the highest grossing films of 2022.
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University studies support that children who have a fixed interest in some object are usually more intelligent than the rest.
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Dinosaur toys stimulate children’s imagination.
Lately, children have shown a notable interest in dinosaurs, currently it is very common to see all kinds of products and themes with this theme since they have become an ideal strategy to position big brands such as Jurassic world that has presentations of everything type about these beings, because not only have their movies been successful but also their toys that have sold in the best way. Jurassic Park It is the work of Steven Spielberg in 1993 and since then it has been a favorite classic for both children and adults.
It was released last year jurassicworld: Dominiona film directed by Colin Trevorrow and managed to position itself as one of the highest grossing films of 2022, it also managed to raise more than 244 million dollars.
Children’s hobby for dinosaurs has become a successful strategy
With all the obsession with dinosaurs, certain markets took the opportunity to create sales strategies that would allow them a better positioning, a study was even popularized stating that children who like dinosaurs are more intelligent, this is supported by a study made by the American universities of Indiana and Wisconsin that discovered that children who have a fixed interest in some object tend to be more intelligent than the rest; this occurs because children pay more attention and develop skills to understand that fixation; They also tend to process information faster.
Likewise, it is stated that the way in which children study and interact with dinosaurs helps them develop strategies to face various situations during their growth, several children have been surprised by having the ability to recognize up to 25 types of dinosaur species, that is to say , this includes the species name in addition to other characteristics.
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The UNAM has not been left behind and has also drawn its own conclusions on this, because according to an article published by the psychologist Fernando Mata Rosas, professor at the Faculty of Psychology of said institution, it is explained that the interest of children in dinosaurs is mainly because they are ideal to stimulate their imagination, in addition to the fact that they are really attractive to them since they can experiment with a wide variety of shapes, figures, sizes and smells.
“The little ones associate dinosaurs with strength, power, control and ferocity, an idea that they combine with fantasy, magic and everything impossible”, text of the UNAM Global publication.
Children’s interest in dinosaurs could increase as time goes by or even disappear, it all depends largely on the child, a very curious case is that of the famous paleontologist Kenneth Lacovara, because in his experience, since he was a child he stood out for his great interest in dinosaurs and this hobby practically never disappeared, since he dedicated his professional life to study about these animals, in 2005 he discovered a giant herbivorous dinosaur in southern Patagonia and even gave it a name, dreadnoughts, He currently directs the Jean and Ric Edelman Fossil Park at Rowan University in the United States.
It is ideal that if a little one shows interest in these beings, their learning is stimulated, since they are at the best stage to develop their learning and strengthen their memory.
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