General Motors (GM) was the biggest seller of cars in the United States in 2022 with 2.25 million vehicles delivered, outperforming Toyota.
General Motors (GM) regains its crown as the leader of the American automobile market. In 2022, the group established itself as the biggest car seller in the United States in 2022 with 2.25 million vehicles delivered, doing better than Toyota, according to figures published on Wednesday January 4.
Toyota sales down sharply
The American manufacturer, which recorded a 3% increase in its annual sales, is ahead of the American subsidiary of its Japanese rival, which sold 2.11 million vehicles last year, a drop of 9.6%.
In 2021, Toyota had announced sales up 10%, to 2.3 million units, when General Motors had seen its own fall by 13%, to 2.2 million units.
The entire industry was reeling in 2021 from the global shortage of semiconductors, critical components for vehicle manufacturing, and supply chain disruption. This situation has largely persisted into 2022.
“GM will continue its strong momentum in North America in 2023,” predicted Steve Carlisle, president of GM North America and group executive vice president, quoted in a press release.
“We see opportunities to grow our electric vehicle market share with nine all-electric models on sale, expand our dominance in the truck business […] and win new customers with the affordable and stylish 2024 Chevrolet Trax (a compact SUV), he added.
The Detroit group increased sales of its Chevrolet brand by 6%, those of Cadillac by 14% and those of GMC by 7%.
For its part, Toyota suffered in particular from the 8.6% decline in the number of SUVs sold, which represent more than 40% of all its sales.
An American market still disrupted in 2022
According to Cox Automotive, total car sales in the United States are expected to reach 13.9 million vehicles for the full year, down 8% from 2021 and 20% from the record. reached in 2016.
“Given the strong improvement on the supply side, it seems likely that rising interest rates are now limiting demand in the auto retail market,” noted Charles Chesbrough, economist for Cox Automotive.
“With record prices and high loan rates, the number of potential buyers of new vehicles is shrinking,” he added.
