at Ubisoft Massive two licensed games are currently being created that aim to create extremely well-sounding franchises for PC and consoles. This is Avatar: Frontiers of Pandora and a previously unnamed Star Wars game with a real open world. The production of triple-A titles devours huge sums of money and involves enormous risks. Add to that an expensive license (which is associated with huge fan expectations and strict requirements from the rights holder) and such an undertaking can quickly become a problem financial fiasco will. Therefore, large game companies want to secure additional sources of income.
Avatar and Star Wars games are a financial risk for Ubisoft
The development of games has become significantly more expensive and complex in recent years and decades, but the price of the games has not increased significantly. Although require both Sony as well as Microsoft now 10 euros more per game, but the recommended retail price is often obsolete relatively quickly after release due to discount campaigns.
In times of free-2-play offers, subscription services such as PS Plus or Game Pass and regular huge discount campaigns, it is becoming increasingly difficult full price title to bring to the man or woman. The danger of a flop with far-reaching consequences is ever-present. This also applies Avatar: Frontiers of Pandora and “The Star Wars Project” to.
Ubisoft is exploring ways to monetize Avatar and Star Wars
Apparently has Ubisoft little confidence in the upcoming Star Wars title with open world and the Avatar game and doubts about the potential of these games for 79.99 euros millions for sale. Because according to a job advertisement, one is looking for specialists for monetization for these productions, among other things.
Wear according to the text in the job offer Monetization Specialists at Ubisoft “contribute to the financial success of our games by developing strategies that increase profitability while respecting our players and the essence of each game”. Typically, these are paid skins, experience point boosters, and small DLC purchases that can be made with in-game purchases. The phrase “respect our players and the essence of every game” suggests that Ubisoft is well aware that such mechanics with microtransactions usually make games worse and spoil the fun of the game. Especially if you have already paid the full price for a title.
Source: PC games hardware
