Shared accounts have become a problem for Netflix as the platform’s subscribers dropped. It is a phenomenon that a user pays a subscriptiongenerally the premium since supports multiple simultaneous devicesand gives access to it to other close people, with whom it shares the costs.
Throughout this year the company has announced and introduced various measures that anticipated the end of shared accountssuch as a new, more affordable subscription plan with ads, the possibility of transferring a profile to a new account or charging the owner an extra for each additional member who uses it as a sub-account, a modality known as “Add a house”.
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The proposal was implemented in early 2023. It started with a trial period. by the company that began in February and took place in Spain, Portugal, Canada, Chile, Costa Rica, Peru and New Zealand. In these countries, the system selected was an option to “buy an additional member”.
This action allowed account holders to choose to pay an additional fee to add a sub-account, for 1 or 2 people. Finally The streaming platform made this measure official globallyafter a period of indecision.
Netflix: when will this measure take effect?
It should be noted that this sanction will not be only for the rest of the world. Failing that, the United States is among the countries affected by this decision. As Co-CEO Greg Peters reported after presenting his quarterly earnings report for the year to shareholders, “The show will debut in the second quarter, that is, at the end of June, in the vast majority of countries that have Netflix.”
How much will it cost to share accounts on Netflix
Regarding the cost of the penalty for sharing the account, the prices will not be the same throughout the world, but will vary depending on the market of the country in which the user is inserted.
Source: Scope
