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Shein achieved high levels of online traffic as well as app downloads in 2022.
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Due to the high demand for the Bimba & Lola bag at Shein, prices on the item skyrocketed.
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Shein’s net sales reach $10.4 billion.
In recent years, the Chinese fashion brand Shein It has become a worldwide phenomenon, thanks to its focus on trends, speed of its production and distribution. Currently it is still very famous and has attracted more attention for having a model equal to that of the bag brand for sale. Bimba & Heaven but with a much lower price, which caused the interest in that article to increase its sales to a great extent and due to the high demand, the price increased significantly.
Shein’s impact
Shein is a Chinese company that was established several years ago in 2012 under the name of SheInside, but later changed its name to Shein in 2015, which allowed it to take off in the textile market industry and currently has an estimated market value. at more than 100 billion dollars. The brand stands out for being recognized as the world’s largest eCommerce fashion retailer and is used by millions of consumers across the globe on a regular basis. In addition, part of its success is also due to the promotion of some content creators, since it is common to find videos of people doing the famous “hauls” or creating outfits with garments from this brand that stands out for being cheap. To reinforce this, Shein decided to collaborate with the influencer most followed in Mexico, Kimberly Loaiza, who has a community of 73.5 million followers just on her TikTok account.
Shein has been one of the favorite brands of many because it has trendy designs with very affordable prices; however, the brand has also been criticized as it has a bad reputation for having terrible working conditions for its workers, in addition to the fact that it contributes significantly to the fast fashioncausing a problem for the environment, since it is well known that clothing is the second largest pollutant on the planet.
Shein takes a position in the market with a Bimba & Lola clone bag
The bags Bimba & Heaven They are a highly desired item by many people; However, their prices are not usually within the reach of everyone, only the medium bag crossbody which is one of the most used has a value of 4 thousand 400 and in Shein the model was in less than half.
A user named @mereditlopez178 did a comparison of the original bag of Bimba & Heaven and the clone of Shein, pointing out that it is very similar to the original for a very low cost, in fact he mentioned that it was available in less than 500 Mexican pesos; However, several Internet users commented that its price had already risen to $900 and that the item was even sold out.
@Fernanda Rodriguez: “Well, it’s not the same, the strap of the clone is glued and the original has an interchangeable strap.
@Andrea Gonzalez: “A It appears to me that there is no more”.
@AnahyFelix:”I just checked it and it’s already at 899″.
@mereditlopez178 Bimba & Lola bag in less than 500 pesos at SHEIN #SHEIN #bolsafamilia #baby ♬ sonido original – mereditlopez178
Today it is very common to find clones or piracy in a wide variety of items, even those that are for consumption.
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