Going back in time, virtual events were touted as a temporary solution to keep things afloat. Be it business meetings, conferences or consultations, holding them online was not a favourable option, though feasible.
However, things have changed. Now, more than ever, corporations are focusing on remote work, students are opting for online classes, and patients are receiving online consultations.
In the midst of all this, no one would have dared to imagine a virtual pop concert or an online wedding. As technology never ceases to surprise us, it is a possibility and it is happening all over the world.
We will focus on the evolution of virtual events. How technology can incorporate thousands of people into a virtual event, its benefits, and what to expect from virtual events in the coming years; we will answer all these questions.
Without further ado, let’s get started.
What technologies are used in virtual events?
The pandemic forced us to work from home, take online classes, and shop online. As humans, we are very adaptable, so we gradually got used to it. Before anyone else, technological innovators saw a silver lining and took it a step further.
For them, it was a golden opportunity to create a more connected virtual world. So, they took a leap of faith and blessed us with AI, VR, and apps that made large-scale virtual events a reality.
Since then Google Meet, Microsoft Teams y Zoomwhich are commonly used to conduct online meetings and conferences, virtual reality is the real option for conducting virtual events around the world.
Whether it’s concerts, exhibitions or any event around the world, you can attend sitting on your couch. It allows you to delve deeper into the environment, providing a real-time experience of any event.
In assisting virtual events, AI is playing an important role. People attending virtual events may need assistance while communicating with others. So, how do they do it?
AI-backed chatbots can help people get quick answers. Also, voice assistants can deliver instructions, messages, or guidelines to people. Also, people can get personalized suggestions while attending a virtual event.
Another aspect that favors virtual events is 5G technology. There is still time for 5G to become a product of every home. However, it can effectively improve the user experience when it comes to virtual events.
As we know, the Internet is a necessity to join any virtual event. Moreover, a good Internet connection is required to really enjoy the event. Without it, the event may be delayed or you may get disconnected.
5G can be hard to get, but you can easily take advantage of Spectrum’s internet services. Their connection isn’t 5G, but it’s fast, smooth, and seamless. Plus, it provides wide bandwidth like no other.
To take advantage of their services, connect to the Spectrum website today. Customers can connect to Spectrum Español to get care with spectrum customer service.
Later, we will see the importance of virtual events.
The importance of virtual events
In 2021, the virtual events market was valued at $114 billion. However, this figure is expected to reach $366 billion by the end of 2027.
The main drivers of its growth are the Internet and changing trends. The wide availability of the Internet complements the changing trends. By the end of 2025, US e-commerce users are expected to reach 284.6 million, up from 215.5 million in 2017.
This describes the general change that technological advancements have brought to our lives. Attending events, which were once a source of joy for people, now seems like a burden.
People can attend virtual events taking place all over the world without wasting time or money on travel.
Now, let’s look at some benefits of virtual events.
Benefits of virtual events
Save time
Clearly, you don’t need to leave your home to attend a virtual event. Simply put on your VR headset, join the event network, and enjoy the event.
Lower cost
Virtual events eliminate travel. Traveling doesn’t just involve fuel. Vehicle maintenance and refreshments can add to expenses.
At virtual events, the only expense is the purchase of tickets, which you can do online. Additionally, purchasing VR equipment is a one-time cost.
Greater reach
There are a lot of benefits to hosting a virtual event. One of those benefits is the audience you can access. You can host an event in New York and still invite people who live in Alaska to join.
Data collection
Data collection is easy in a virtual environment. Attendees can fill out forms and submit them digitally.
This data can then be used to improve people’s experience. Based on people’s suggestions, changes can be made to improve virtual events.
Moving forward, let’s see what we can expect from virtual events in the future.
The future of virtual events
Virtual events will undoubtedly grow over time. As technology expands, it will create more ways to connect the world digitally. Plus, the benefits of virtual events are unmatched.
Providing a better ROI with a wider audience is the USP of virtual events. Benefiting from this, with a little help from technology, virtual events will replace physical events in the coming years.
Conclusion
Virtual events, which bless us with unimaginable things, are just one part of the technology spectrum. With little money, anyone can organize virtual events and invite people from all over the world. Moreover, as technology improves, virtual events will become more and more common.
