The leader of Booking is crowned as the largest buyer of companies

The executive director of Booking Holdings, Glenn Fogel, has managed to position the OTA as a global tourism giant, since its great triumph has been the successful purchases of related companies, and it has stood out as the largest buyer of tourism companies in the world. world.

Fogel has bought Getaroom, a company dedicated to B2B hotel distribution; Etraveli Group an airline reservation company; Kayak, a flight and hotel search engine, and Priceline, an online travel agency, as well as other rental cars or restaurants.

The director of Booking joined the company when it was called The Priceline Group in February 2000. He then went through different positions, as director of acquisitions, strategy and global planning until December 2016, and in 2017 he became the leader from Booking Holdings. In 2019, he was already appointed as the CEO of Booking.com, according to Las Dos Orillas.

as reported REPORTUR.usthe Dutch journalists Stijn Bronzwaer, Merijn Rengers, Joris Kooiman reveal in their book “The machine” (Booking.com the truth story), recently translated into Spanish, the story of illusion, entrepreneurship, power and money of the leading reservation platform world hotel companies born in 1996. (Booking, naked: the book that reveals the lights and shadows of the booking platform is already available in Spanish).

They do so on the basis that, despite having remained under the radar, it is a “really gigantic” firm by European standards. Booking, which maintains its headquarters in Amsterdam, has not had any Jeff Bezos, Mark Zuckerberg or Elon Musk put it in the spotlight. However, its stock market valuation today exceeds that of well-known technology companies such as Uber or its competition Airbnb.