End of a decade-long tradition: In the future, Thomy will do without the practical Mustard drinking glass. So the mustard from the Nestlé subsidiary will only come in an 0815 glass screw cap give. But the loyal Thomy customers don’t like that at all.
The idea is awesome. You buy mustard by the jar – and as soon as the mustard is gone, you have one right away sturdy drinking vessel. The idea originally came from bold – this one traditionally had one handle on the glass – and has been in the middle of the 19th century patented. Since then, numerous manufacturers have used the concept and also offer one 2 in 1 product on.
Thomy changes packaging classic – customers react disappointed
Thomy’s glasses themselves have often been redesigned in the past. That’s how they existed slim glass with pattern. The current version is a bulbous and very robust water glass.
Without question, the glasses are cult in Germany and can be found on almost every shelf. Why Thomy now on the beloved packaging wants to do without, the manufacturer explains to the news portal when asked mittelhessen.de: “The Thomy mustard variants ‘hot’ and ‘medium hot’ in a glass new, contemporary look given.” But that was not the only motive for Thomy Customers even wanted the new packaging.
Whether Thomy is right about that can be doubted. Because the decision has in the social media for one storm of indignation guided. Some see that end of the world raise – “Because 2022 wasn’t shit enough, they have now taken the drinkable Thomy mustard glass from us,” writes a user on Twitter, for example. Others only have a comment like “Thomy is stupid”.
But many of the users have one serious point of view with their criticism – it’s all about it sustainability. “How can you change sustainable packaging (glass becomes drinking glass) in today’s world? How stupid and above all unrealistic does the marketing department have to be?” writes a user. He has now no reason more to reach for Thomy’s mustard.
