The actor Keanu Reevesis recognized worldwide, and has stood out for his commitment in each of his projects, but ultimately, he has made it very clear that he is NOT interested in the new era where actors are being digitally aged or modified when going out in screen.
So much so, in fact, that the actor has decided to legally prohibit anyone from digitally manipulating his image, and this was how he recently revealed it during an interview with the director of John Wick: Chapter 4, Chad Stahelskiwhose premise was how the duo have grown one of the highest-grossing action brands right now, without leaning too heavily on technology and digital visual effects.
Until the moment came when the actor confirmed that there is a clause in his contract about digital manipulation, and that the actor explained: “I don’t care if someone blinks during an edition. They changed a performance. [Él no dice cuál.] They added a tear to my face, and I was like, “Huh?!” It was like, I don’t even have to be here.”
The conversation moved on to the topic of modern times and the technologies that allow things like deepfakes to exist. Doing projects like The Matrix movies (which used substantial new film technology to tell a story about the dangers of technology) left Reeves with a keen awareness and unease about how film technology is used:
“What’s frustrating about that [deepfakes] it’s that you lose your agency,” Reeves explained. “When you give a performance in a movie, you know you’re going to be edited, but you’re participating in it. If you enter the land of fakes, it doesn’t have any of your views. That is scary. It’s going to be interesting to see how humans handle these technologies.”
“They are having both cultural and sociological impacts, and the species is being studied. There is so much “data” about behaviors now. Technologies are finding places in our education, in our medicine, in our entertainment, in our politics, and how we wage war and how we work.”
Deepfake technology has put Hollywood in the spotlight first and foremost, as “fans” have used the technology to effectively copy and paste actors’ faces or full images onto other performances. The situation has become an annoying problem, which has inevitably moved to the adult entertainment industry or any type of unauthorized content.
