Technology is a topic that is already covering many industries, especially those that are using Artificial Intelligence (AI) to improve their products and often even services. Fast food brand Shake Shack recently announced its new AI-created vegan shakes and ice cream.

From education to business, they are using AI as a tool to move forward. With all this, we can already see how this technology has been taking over people’s daily lives and has now reached the restaurant industry, implemented in shopping, dining or entertainment services.

According to data from GlobeNewswire, AI has been growing in recent years, so its market value could exceed the barrier of 300 billion US dollars in 2025.

In that sense, AI has reached restaurants, where brands are using this technology to improve menus and the service provided to diners.

Shake Shack and its vegan shakes and ice creams created by AI

The American fast food brand is surprising its diners with its new products created with the use of AI.

These new flavors come after the fast-food restaurant partnered with NotCo in 2022 to use its AI-generated dairy-free milk, called NoMilk, for its chocolate milkshake and frozen custard.

Now, according to the brand, its new vegan desserts, with dairy-free milk generated by AI, will be in 260 stores in the United States.

“We felt that ultimately NotMilk was the best ingredient to deliver the flavor our guests have come to expect and love from our new non-dairy menu items,” said Shake Shack CMO Jay Livingston.

Recall that NoMillk was created by “Giuseppe”, NotCo’s artificial intelligence system, which can analyze food products at the molecular level and replicate it using only plant-based options.

For his part, the CEO and founder of NotCo, Matias Muchnick, revealed that “partnering with Shake Shack used to be a dream of mine and one of the most ambitious milestones for NotCo”.

With this innovation, the brand already joins companies such as McDonald’s, which has also been implementing the use of AI in its kitchen, as an example, it acquired the technology, Dynamic Yieldm, in order for it to work within its premises, personalizing self-service and modifying the menu depending on the time of day.

Likewise, Taco Bell, Chipotle and Domino’s in the United States use AI-powered voice bots to take orders.

In short, this technology continues to set the trend globally, and if it is well applied, many steps can be simplified and even projects can be executed in an easier and more feasible way.

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