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Social networks are an ally for brands to generate their digital marketing.
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It is estimated that in the United States advertising is contracted in these digital media for the value of 31 billion dollars.
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On many occasions, brands join trends in social networks.
Once again, a viral case in networks is transferred to the advertising strategy of a brand in this sporting opportunity. This is the case of a young man who went viral this week in the country, after a video in which he lived during the game between the Sultans and the Red Devils of Mexico, and the famous “Kiss Cam” came into action and recorded he despised of a young man.
Social networks have become the most important medium for people, which is why new terms have emerged, such as digital marketing, where Hubspot data highlights that only in countries like the United States is advertising contracted on these digital media for the value of 31 billion dollars.
With this, it has become easier for companies to have a promotion of their products or services in networks, since it is the same consumers who are creating content that becomes a trend of these, showing from the benefits or even why it should be buy this item.
Therefore, adding your strategies to viral topics is a good way to promote your name, products and services.
Sultans of Monterrey and their campaign to find the fallen Kiss Cam soldier
The Sultans of Monterrey launched a campaign to find the boy who was “rejected and humiliated” by his friend in the match against Diablos, with the aim of giving him a big surprise.
It was through a post on his Twitter account that the baseball team shared his post where the image of the young man was seen and the description “We are looking for this warrior! Tag him!, which immediately generated a lot of expectations among Internet users.
The publication quickly went viral, as many took the search with great expectation and although the surprise has not been revealed, the fans have flooded the publication of the Mexican Baseball League (LMB) team with comments, asking for and tagging OnlyFans model Karely Ruiz, asking her to be the date.
“The surprise: a passport with a new identity and plane tickets with no return,” reads the publication.
“Everyone’s hero! Long live the friendzone! ”, read another comment.
We are looking for this warrior! I tag it! pic.twitter.com/8ShQBx8g0S
– Sultanes of Monterrey (@SultanesOficial) April 28, 2023
“After they exhibited it at the national level and many Spanish-speaking countries that the video arrived, they are looking for it to give it a free shirt, cap and game, better leave it alone hahaha,” read another comment.
Let’s remember that the moment went viral after a moment of discomfort and laughter was experienced in the Sultan Palace during the game between the Sultans and the Red Devils of Mexico, when the famous “Kiss Cam” came into action and focused on several couples Demonstrating his love with kisses, the camera showed a couple of friends, where the young man seemed to have a romantic interest in his friend, but she preferred to kiss another assistant than him.
The image surprised the public present, so this image quickly went viral on social networks due to the ridicule the boy received, due to the astonished and sad face he put on.
It is not the first time that a brand has joined the trend that is registered in social networks, as it is an easy way to reach consumers.
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