Sembrava fatta and invece è saltato tutto, The United Kingdom regulator, the Competition and Markets Authority (CMA), has officially blocked the Activision-Blizzard acquisition of 68.7 million from Xbox After aver analyzed ben three million of documents and ben 2100 email from the public. The final conclusion is the following: “The acquisition will potentially alter the future of the fast-growing cloud gaming market, leading to a reduction in innovation and a Celtic minority for British players who never came”.
We remain fully committed to our acquisition with @ATVI_AB and will appeal today’s determination by the CMA. Here’s our statement. pic.twitter.com/ylvDP5RUqQ
—Brad Smith (@BradSmi) April 26, 2023
Microsoft has communicated that it will take action against the decision, but it is clear that This is a heavy blow for the expectation of Microsoft’s acquisition of Activision-Blizzard and it is highly likely that the affair will not be in Porto. Also, because some of the motivations are objectively unstoppable and that Sottolineano quanto il CMA is decisively foreign to the video game market.
The regulator has estimated that the Redmond company controls around 60-70% of the global cloud gaming services and that the introduction of titles such as Call of Duty, Overwatch and World of Warcraft will give Microsoft a significant advantage in the cloud gaming market .
The President of Microsoft, Brad Smithhas issued a communication in which it has said:
“The CMA’s decision relies on a pragmatic path to resolve the problems of concurrence and scourging of technological innovation and investment in the United Kingdom. We have signed contracts to make available and popular games from Activision Blizzard its more than 150 million devices and we continue to impugn them to reinforce these agreements through rimedi normativi. If we are particularly delusional about the fact that, during the long deliberations, this decision sows an erroneous understanding of this market and the way in which cloud technology in question works effectively”.
Also the delegated admin of Activision-Blizzard, Bobby Kotickhas said that the company has thought of working for an appellation.
“Insieme Microsoft, we can and we will answer this decision, and we would have started to work for appeals to the Competition Appeals Tribunal del Regno Unito”, says Kotick. “We are trustworthy in our case because I am fatti from our part: this agreement is positive for the concurrence”.
Microsoft has thought of concluding the agreement on July 18, but it is highly probable that now it will costretta to think of an extension of the agreement of fusion. Se il tutto non dovesse avvenire entro la fina del luglio, Microsoft will give 3 milliardi di dollari ad Activision di tasse di separazione.
