The latest financial data from Ubisoft have led to a 20% collapse in the stock market, yet this could only be the tip of the iceberg of some of the problems that could involve the company in the near future: we are talking, in fact, of possible cost cuts through the elimination of some IPs. But what happened?
It all started yesterday 12 January 2023, following the release of the last one financial report of which highlighted a less than positive picture for the company: we are talking about sales below expectations for Ubisoft, although this is not a situation solely related to Ubisoft, as emerged from the recent sales data of the videogame market which recorded a decrease compared to 2021.
All of this, however, could lead to far worse consequences for gamers, just after the cutting non-essential activities. With this last term it is not known what the upper levels of the company are referring to, although it can be believed that the sale of some IPs or their definitive elimination cannot be excluded a priori.
Yet, it is known that the consequences of the global economy have heavily involved the transalpine company, which was forced to take the necessary measures: live services and the increase in video game productions linked to profitable brands – just think of Assassin’s Creed alone, to name one of the many Ubisoft brands – will only be part of the company’s strategy.
However, the strengthening of the main IPs will be followed by some personnel cuts, especially for those employees not working on the main projects of the company. Therefore, it would seem that the main consequence of the reduction of costs is one’s own the abandonment of minor projects or in any case not in line with the wishes of the public – without taking into account the internal upheavals that will involve employees on the front line -.
At present, however, there is no official information about the changes that will be made from now on, which leaves many open questions about the projects announced over the years by Ubisoft itself, except for the company’s main IPs: Assassin’s Cred, which will return in the second half of the year with Mirage, Avatar: Frontiers of Pandora and not only.
