What you need to know:
Taylor Swift’s ‘The Eras Tour’ is set to be one of the biggest music industry tours in history. But what is behind its meaning?
Taylor Swift is the biggest pop artist today. Not for nothing, The New York Times He has compared her to Michael Jackson and Madonna in terms of media coverage, while Billy Joel has cataloged her as a Beatlemania-level phenomenon. With all that, one can measure the greatness and meaning of The Eras Tour of Taylor Swift as a landmark.
While ‘Tay Tay’ has long been known to be one of the most beloved singers on the planet, her recent tour has elevated her to even greater status. as one of the most successful artists of all time. And in this context, the concept that manages its current position has a greater value than one would imagine… and we are not talking about a financial issue, by the way.
The Meaning of Taylor Swift’s ‘The Eras Tour’
When we become fans of an artist, the most common is to divide their careers into times/eras according to their albums. That makes it easier for us to connect with that artist on different levels. If you heard the first album by your favorite band in your teens, that creates an unforgettable memory. It’s a bit like grow hand in hand with those idols that mark our lives.
Perhaps for this reason, the meaning of The Eras Tour by Taylor Swift is more emotional than anything. Roughly, the name of the tour refers to each album that has shaped the career of the native of Pennsylvania. And each album is a different era, so the concerts are divided into 10 acts as such.
“It is a journey through all the musical eras of my career” said the singer last November when she announced the tour in Good Morning America. The acts are presented in this order: Itsee, Fearless, Evermore, Reputation, Speak Now, Red, Folklore, 1989surprise acoustic songs and midnights.
Yes, we know… The ensemble is missing the artist’s self-titled debut album. Her place is taken by surprise acoustic songs, and in that part of the act, Taylor usually does a couple of acoustic songs that can be from any of his record materials and that vary according to the city where he plays. That is to say, they are very rarely repeated in the setlist.
“The goal would be to play different songs every night (from the acoustic set) and never repeat one… When you hear one of those songs on this tour, you’ll know it’s the only time I’m going to play it on the acoustic set.“, she said when she did the first show of this concert series. There the meaning of The Eras Tour by Taylor Swift
The importance of ‘The Eras Tour’
More than three hours of concert, more than 40 songs, from two to four shows in various cities… Few artists are those who commit themselves to this titanic commitment to put on a show at that level.
But if we are honest, the meaning of The Eras Tour by Taylor Swift takes on a different dimension when we remember the mess she had to go through to be able to reuse her music. Tay Tay parted ways with the Big Machine record label records (with whom he recorded his first six albums) between 2018 and 2019.
In that period of time, the renowned executive Scooter Braun bought Big Machine, so that the entire music library of that label passed into his hands, including master recordings (masters) of Taylor songs.
Swift would later perform at the American Music Awards to receive the Artist of the Decade honor, and her plan was to do a career review show. But with the whole thing about Scooter Braun and Big Machine Records, it was almost impossible to make use of their tracks.
Somehow, Taylor didn’t have full control of her songs, so she managed to re-record all that material and adding to the disc titles the famous Taylor’sVersionwhich has become popular among the fandom.
It was a move that sounds complicated, but it gave the singer the opportunity to continue using her music. And that fight that almost cost him part of her career, makes us reassess the importance and significance of The Eras Tour of Taylor Swift as a nostalgic tour of what his trajectory has been.
What’s next for Taylor Swift with this tour
As we said at the beginning, Taylor Swift is currently the most successful artist in the music industry. And without fear of being wrong, It must already be in a historical place as one of the biggest pop.
Just to give you an idea, it is estimated that by the end of the tour, she will have raised between 1.1 and 1.4 billion dollars worldwide, according to Pollstar. With that, she would surpass Elton John’s lucrative farewell tour, and position her as arguably the most successful touring artist in history.
The background with everything previously mentioned, only gives us an idea of the enormous significance of The Eras Tour of Taylor Swift beyond any detail. A total pass that puts her in one of the greatest moments of her career.
