The Grupo IEB fintech app seeks to democratize the investment world through an innovative fee-free subscription system
By iProfessional
15/05/2023 – 15,30hs
The idea comes from Juan Ignacio AbuchdidPresident and CEO of Grupo IEB, who has been 20 years in the capital market.
Abuchdid always had the dream of launching a fintech to democratize access to the capital market and for small savers, too, to be able to operate as large investors had done until then through the Group.
before founding IEB Group, Abuchdid worked as a financial adviser at a prestigious US investment bank. There he understood that las entry barriers to investing in the stock market were very highso it was an exclusive activity for people who had a lot of capital.
That motivated him to dream of a more inclusive capital market and financial education products to build a better future for all.
After positioning a IEB Group (Invest in the Stock Market) as a leading company in the capital market, followed its vocation and in 2022 he created the fintech IEB+, whose app can be downloaded from this link.
Investing in education: the company’s pillar
Guido Mulero, manager of Banking and Digital Transformation, reveals to iProUP that the objective from the beginning was invest in technology to offer a new way of trading in the stock market, with simpler and easier to understand tools so that more people can access this fascinating world.
In addition, IEB+ it is not only investing but also educating so that more people can manage their finances, make smart decisions and plan for their future.
For this, specialists developed a app with the best programmers in our country and the most demanding benchmarks of various fintechs globally and created an intuitive interface with all the content that young savers need to become great investors.
“We innovate in the capital market with a subscription system in which all plans allow you to operate with 0% commission“, says Abuchdid about his strategy to achieve a more inclusive stock market.
In addition, IEB+ seeks not only to invest but also to educate so that users can manage their finances, make smart decisions and plan their future.
“We accompany clients from their first steps with courses, recommended portfolios, investment strategies and support: we have Ibbieour chatbot, which is available 24 hours a day, and our Customer Experience team that answers all questions from Monday to Friday from 10 a.m. to 6 p.m.”, details Mulero.
Investing in the stock market: how to take the first steps
In addition, the expert highlights that it is important that the users determine their financial goals and establish an investment plan to reach them. This means considering what your short, medium and long term goals.
They must also be informed about what is happening and what is expected to happen in the markets, as this will help them make better investment decisions. From IEB+ they propose accompany you in your trading day through a series of daily streamings in the premarket, media round and closing of the markets through their social networks: Youtube e Instagram.
Also underline the Importance of opening a client account with a broker with more than 10 years of experience in the market that allows you to easily operate through a subscription system.
“Thinking of the first savers, we created the Plan Rookiea free service so they can trade in all local market instruments without commissions or expenses maintenance,” he details.
This membership allows access all content within IEB: courses, recommended portfolios and research.
This plan is valid until $250.000without contemplating operations of MEP dollar and mutual fundswhich can be operated unlimitedly within the Plan Rookie.
“If your operations exceed the aforementioned volume, you automatically evolve to the ‘Investor Plan’, which for a monthly fee of $1,000 you can operate without unlimited commissions all the instruments of the local market”, they detail.
The platform can be used by IEB+ app that is downloaded from this link.
