But losing weight and telling “light” stories is apparently no longer enough for Sat.1 and the production company Redseven Entertainment, because instead of one camp there are two on Naxos: A luxury camp and a basic camp. In the luxury camp, the kilo fighters can look forward to stylish accommodation, a well-equipped gym and even a pool. The basic camp, on the other hand, is spartan Mattress camps, outdoor showers and truck tires as training equipment.
“With the two camps we provide an extra portion of motivation! Because every week it is decided which team has to move into the basic camp and who is allowed to move into the luxury camp. And that depends entirely on the performance of the candidates.” , Theiss explains the new concept, which is strongly related to the reality show “Celebrity Big Brother” remind. Sat.1 is thus apparently relying on an extra portion of drama for the overweight participants, who also want to make their lives easier by throwing off mental burdens.
It was probably therefore necessary to adapt the concept, since last year “Life Made Easy” performed well below the values of the past season. Broadcast under the new name for the first time, the weight-loss show only had a market share of 7.8 percent in the target group. The last season called “The Biggest Loser” marked 2021 over eleven percent. The reach fell from almost two million to less than 1.5 million viewers.
This article first appeared on Quotenmeter.de
