Spotify has long seen podcasts as an important ace up its sleeve in the battle for listeners. Now even Google has caught on – podcasts are officially coming to YouTube Music and are starting to be rolled out in the US. It writes The Verge.
Read also: Spotify has passed 500 million users
Coincidentally, it was at an event directed by The Verge that YouTube announced in February that a podcast venture was imminent. Now the kick-off is in earnest and even if the venture is initially USA-exclusive, more countries are expected to follow shortly.
podcast creators?, welcome to @YouTubeMusic ?✨ podcasts uploaded to YouTube are now available for on-demand, offline & background listening on YouTube Music in the States ??
all the info: https://t.co/2qIKHDbTzM
tips for podcast creators: pic.twitter.com/sqnGTZ52pm— TeamYouTube (@TeamYouTube) April 27, 2023
In the YouTube Music app, a separate tab is created for podcasts – both audio and video programs – and updates should now be available for IOS, Android and in the browser version.
You know that we at M3 have our own podcast? Saturday with M3 is where there are podcasts. For example on Spotify and Apple – and soon maybe also in Youtube Music?
